MyArtfest.com and MyArtfest Services are built on a platform of Geodesic Solutions Enterprise software.It is the most feature rich classified and auction application in the market. We chose it because the code is “open” or unencrypted to allow for features of our business development model to be incorporated. Only the file or files necessary to control the software's license key are encrypted. This ultimately provides a large jump forward to achieving the functionality we need. It is Internet based software which means we can administer our site from virtually anywhere in the world, as long as we have an Internet connection. The software's admin control panel assigns html templates to the various pages within the site. There are a wide variety of switches and modules allowing us to turn features on and off with ease.In additional the HTML based functionality gives us total design flexibility just as we would have would when setting up a typical static HTML website. Software features:
High Traffic Capability - Ability to handle extreme amounts of traffic due to its database functionality.
Unlimited Listings - Scalable to a virtually limitless number of listings.
Unlimited Users - Scalable to a virtually limitless number of users.
Unlimited Categories – We can any number of categories.
Unlimited Subcategories - Allows any number of subcategories.
Unlimited Category Specific Questions - Allows as many questions per category as desired.
Seamless Updates - Site design and settings are stored in the database, allowing receipt and implementation of software updates seamlessly without affecting existing changes.
Hosting Portability - Your MySQL database and files can be backed up and moved to a different host without losing any data...site design, users, listings, everything can be moved.
Dynamic Extra Pages - Allows creation of extra pages to use for additional content.
Intelligent Thumbnail Scaling - Specify thumbnail image sizes within the software's admin panel.
Unix or Windows - Has capability to run on both Unix/Linux and Windows web servers.
Zip/Postal Code Proximity Search - Can be integrated with the GeoProducts ZipSearch Addon, which allows site visitors to perform proximity search (in miles) based upon a Zip Code entered.
PHP Source Code NOT Encrypted - Gives full access to the PHP Source Code so that edits, enhancements, and feature additions can be made to the software.
Enhanced Email Settings - To take advantage of either our server's Standard SendMail configuration or SMTP configuration.
Copy categories, Subcategories and Category Specific Questions from one category to another saving valuable hours of setup time.
Template Design Flexibility - Template based platform allows for complete flexibility in design layout. The template's html is built from the opening html tag to closing html tag, allowing our own meta data to be laid into the template.
Module Based Features - Each feature (module) of the software has its own specific tag, which allows move/edit/deletes that tag anywhere within the template that we want the feature to be displayed.
Create Unlimited Templates - Develop individual templates for unlimited number of pages. No PHP experience is required. Create an unlimited number of templates to assign a unique template for every page if you want to, including on a category by category basis.
Additional Sortable Fields - These fields can be set up to be used as 'sortable columns' (sort listings) while browsing the site's categories.
Meta Tags - Eenter meta tags through the admin panel so that the meta tags are applied across all pages of the site.
Page Titles - Unique titles are dynamically produced for each page by the software based upon the page of your site that the visitor is browsing. For example, if a visitor is browsing the 'Paintings' category, 'Paintings' will be displayed in the browser's page title. If the visitor is viewing a listing, the actual title of the listing will be used for the browser's page title.
Page Linking - Every page of the software has a distinct URL that can be 'linked to' from other websites. This includes individual categories, subcategories, listings, etc.
Editable Text Areas - Every piece of text displayed on the site has a 'text area' associated with it. Since it is a 'text area' and not a 'text field', you can enter 'html' into that area which may be used to improve search engine effectiveness.
Search Engine Friendly URLs - The software uses 'mod-rewrite' on the server to display our site's URLs in a .html format rather than a .php format. It does this through the SEO Addon, included with our Enterprise Editions.
Included:GDLibrary - converts customers' uploaded images to a smaller physical size, thereby condensing the size of the image so that each image uses less disk space and pages will load faster.
Included: IonCube or Zend Optimizer - boosts the speed of PHP scripts and code.
The software has the foundational capability to allow each customer user to add inventory items for sale and manage those items with sales features that enhance visibility. It is designed as a subscription and add-on feature revenue model.However, it has required significant modification to convert it from the original single-type user to our model of Private Collector, Business, and Artist user.Each user requires different pricing and feature options.In addition, we must modify the payment method from one used in an auction environment (like eBay) to a more direct pay for subscription model as we are not handling the cashiering for our users purchase activity.We have implemented an SSL certificate which is required when using this particular payment structure.All major credit cards (except American Express) will be accepted at launch. The software has robust search capability, however, its auction-type category layout was insufficient for our business model.A significant amount of time and money has gone into modifying the search to its first level of improvement and enhancements will continue even after launch. At launch users will be able to search by category and using “power search” they can search by one or a combination of: category, keyword, price range, artist name, dimensions, and location.The keyword search will read all titles and descriptions and includes matching by whole words, partial word, and by item number. Additional variables can and will be added in after-launch enhancement plans. Category options include Art, Designer Décor, Antiques, Items Wanted and Will Trade options. The site can hold virtually an unlimited number of items for sale.
Our Site Support Team
Our consultant, hosting , and content manager company is Sonoma Creative (founded in 2004) and its sister company, SonomaIT (founded in 2005).They provide email, security, telephony and IT needs along with “best of breed” web development, search engine optimization and back-end management tools. They will help us work with the independent contractor from Precision Systems who program our software enhancements.